What is the most popular social media in Singapore?

While YouTube and WhatsApp are still the most popular social media channels in Singapore, it seems like Facebook is currently losing their younger users. Young Singaporean social media users would instead be flocking to Instagram, Snapchat or TikTok.

What is the most popular social media in Singapore 2021?

Citing August 2021 data from Statista, Sharma said YouTube is the most popular platform in Singapore, followed by WhatsApp and Facebook.

What social media do they use in Singapore?

The most used social media platforms by far were YouTube and Whatsapp. 88.7% of Singapore’s user base uses YouTube on a daily basis for general media consumption. According to surveys collected between 2016 and 2017, 45% of Singaporeans prefer YouTube to traditional TV shows.

What is the most popular social media 2020?

With nearly 2.5 billion monthly users, Facebook is hands down the largest social media site in the world.

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Is TikTok popular in Singapore?

According to market tracker Statistica, TikTok’s user base in Singapore this year is estimated to be around 2.09 million users. Reports also note that the app is especially popular among Gen Zers, who are born between 1997 and 2012.

Is Instagram or Facebook more popular in Singapore?

Instagram has more than 2.5 million users in Singapore. While it may not be as large as YouTube and Facebook in terms of the user base, Instagram is still the best platform for sharing photos and videos. Furthermore, men and women aged 25 to 34 years old are the largest age group on Instagram.

Is Twitter popular in Singapore?

In May 2020, Twitter accounted for just under 6.3 percent of the social media market in the Asia Pacific region. In Singapore, Twitter is the sixth most used social media platform.

Number of Twitter users in Singapore in 2019 and 2021 (in millions)

Characteristic Number of Twitter users in millions

Who uses Instagram in Singapore?

The number of Instagram users in Singapore amounted to about 2.5 million as of January 2021. In 2019, a total of over 988 million users were active on the social media platform Instagram.

Number of Instagram users in Singapore from 2018 to 2021 (in millions)

Characteristic Number of Instagram users in millions

What do Singaporeans spend most?

In 2017/18, housing**, food and transport accounted for the largest shares of monthly household expenditure. Collectively, they contributed to 62 per cent of monthly household expenditure, slightly lower than the 65 per cent recorded in 2012/13.

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Is Instagram popular in Singapore?

Instagram could therefore be considered as one of the most popular social networks for millennials in Singapore. The Facebook-owned social network counts about 766 million active users worldwide. In Singapore, Instagram ranks fourth among the leading social media platforms .

What is the #1 social media?

1. Facebook – 2.23 billion MAUs

Facebook is the biggest social media site around, with more than two billion people using it every month. That’s almost a third of the world’s population!

What is the most popular social media 2021?


  • Facebook boasts 179.5 million users.
  • 118.9 million people are on Instagram.
  • 91.1 million Americans are on Pinterest.
  • TikTok users have grown to 78.7 million.
  • 87.3 million people communicate via Snapchat regularly.
  • 64.7 million users are on LinkedIn.
  • Twitter boasts 55.6 million users.

What is the biggest social media platform 2021?

What are the Most Popular Social Media Apps for 2021? Top Apps, Trending, and Rising Stars

  1. 1. Facebook. With over 2.7 billion monthly active users (MAUs), Facebook is an absolute must for every brand. …
  2. Instagram. Instagram is another critical platform for 2021. …
  3. Twitter. …
  4. TikTok. …
  5. YouTube. …
  6. WeChat. …
  7. WhatsApp. …
  8. MeWe.

Who is the most famous TikTok in Singapore?

20 Best TikTok Influencers in Singapore in 2021

  • DEROY LUKAS. Followers: 333,100.
  • RITU PHOGAT. Followers: 322,100. …
  • KAZUE. Followers: 306,300. …
  • TIFFANY LUKMANTARA. Followers: 285,300. …
  • ANGEL. Followers: 247,700. …
  • SAPIEKA RM. Followers: 240,100. …
  • MICA. Followers: 237,300. …
  • MISS LADDEKI. Followers: 235,200 Topics: Fitness, Entertainment. …
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What age group uses TikTok the most in Singapore?

INSIGHTS ON Tiktok Users in Singapore

  • Age.
  • 55 years and above 0.3%
  • 45-54 years 0.7%
  • 35-44 years 2.3%
  • 25-34 years 46.1%
  • 18-24 years 50.6%

Which age group uses social media the most Singapore?

Social media by age

According to the report, the majority of Facebook users in Singapore are between the ages of 25 and 34. This age group accounts for 34.7% of Facebook users in Singapore. The second largest group, meanwhile, is between the ages of 35 and 44.